Monday, April 20, 2009

Chips

A potato chip (Am. Eng Chips, Br. Eng Crisps) is a thin slice of potato deep fried or baked until crispy. Potato chips serve as an appetizer, side dish, or snack. Commercial varieties are packaged for sale, usually in bags. The simplest chips of this kind are just cooked and salted, but manufacturers can add a wide variety of flavoring (mostly made using herbs, spices, cheese, artificial additives or MSG). Chips are an important part of the snack food market in English-speaking countries and many other Western nations.

The potato chip remained otherwise unseasoned until an innovation by Joe "Spud" Murphy (1923–2001), the owner of an Irish crisp company called Tayto, who developed a technology to add seasoning during manufacture in the 1950s. Though he had a small company, consisting almost entirely of his immediate family who prepared the crisps, the owner had long proved himself an innovator. After some trial and error, he produced the world's first seasoned crisps, Cheese & Onion and Salt & Vinegar.

The innovation became an overnight sensation in the food industry, with the heads of some of the biggest potato chip companies in the United States heading to the small Tayto company to examine the product and to negotiate the rights to use the new technology. When eventually the Tayto company was sold, it made the owner and the small family group who had changed the face of potato chip manufacturing very wealthy. Companies worldwide sought to buy the rights to Tayto's technique.

Chocolate chips are small chunks of chocolate. They are often sold in a round, flat-bottomed teardrop shape, and so are the chocolates. They are available in numerous sizes, from large to miniature, but are usually around 1 cm in diameter. Many sizes are available depending on preference. Chocolate chips are a required ingredient for making chocolate chip cookies, which were invented in 1933 when Ruth Graves Wakefield of the Toll House Inn near Whitman, Massachusetts added cut-up chunks of a semi-sweet Nestlé chocolate bar to a cookie recipe. The cookies were a huge success, and Wakefield reached an agreement with Nestlé to add her recipe to the chocolate bar's packaging in exchange for a lifetime supply of chocolate. Initially, Nestlé included a small chopping tool with the chocolate bars, but in 1939 they started selling the chocolate in chip (or "morsel") form. The Nestlé brand Toll House cookies is named for the inn.

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